You put a lot of effort into making the perfect cake for your customers, so why should your packaging be sub-par? Check out these inspiring examples of bakery packaging below, and start thinking of ways you could showcase your own homemade creations.

Fun and Informative Wrapper

This custom-designed packaging has information about the business on the inside and outside. It’s lush, attention-grabbing, and very unique.

Fun and informative wrapper packaging

Source: http://www.1designperday.com/2012/04/15/8-creative-bread-packaging/

A Colorful Update on a Bakery Classic

Most bakery boxes are white on the outside and cardboard-colored inside. Adding a splash of color on the inside adds a delightful surprise to the customer experience and makes your bakery’s brand stick out.

Update on Bakery Classic Packaging

Source: https://www.facebook.com/agnescupcakes/timeline?ref=page_internal

Rustic and Environmentally-Friendly

The reusable packaging and rustic leather construction of this packaging shows that you care about the environment.

Rustic and environmentally friendly packaging

Source: http://scoutmob.com/p/Leather-Box-Strap

Easy to Make Yourself

Food-safe craft boxes, a stamp, and a little creativity are the perfect recipe for unique, low-cost packaging.

Easy to make yourself packaging

Source: https://www.behance.net/gallery/494321/tsp-bakery

Bright and Elegant Bakery Boxes

“Elegant” doesn’t have to mean “stuffy.”

Bright and elegant bakery boxes

Source: https://www.behance.net/gallery/700526/Elenis-NYC

Formal and Chic Cake Packaging

The perfect accompaniment to your show-stopping cakes!

Formal and chic cake packaging

Source: http://restaurants.tokyo.grand.hyatt.co.jp/fiorentina-pastry-tokyo/gift.html

Minimalist and Visually Funny Boxes

Does your home baking business have a great name? Take a page out of Four Fat Ladies’ book, and find a way to visually represent it on your company packaging.

Minimalist and funny packaging

Source: http://www.matterbranding.com/work/house-sessions/0

A Simple, Inexpensive Personal Touch

A custom message at the bottom of the box is the perfect finishing touch for your customers! Be sure you use food-safe ink.

Simple and inexpensive packaging with personal touch

Source: https://www.etsy.com/listing/129033620/printed-pastry-cake-box-nom-nom-nom-all?ref=srgallery6&gasearchquery=cake+box&gaviewtype=gallery&gashipto=US&gar44b=no&gasearch_type=all

It doesn’t matter if your bakery business is just getting started or already well established; good packaging can make the difference between a returning customer and a one-time order. Spend a little time thinking about how you could dress up your bakery presentation—your customers and your bottom line will thank you.

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Amelia S.
Author
Amelia S.